SEO/SEM Ethics

Performing search engine optimization and internet marketing comes with a responsibility. Every single day, our primary goal is to help make the internet a better place.

We do this by using our expertise to help consumers and the general public find the products, information, and organizations that they are looking for, easily. In order to reach our goal we maintain the following ethical guidelines:

We DO NOT use, accept or perform the following:

  • Keyword Stuffing
  • Invisible or Hidden Text
  • Doorway Pages
  • Cloaked Pages
  • Spam
  • Spam Link Farming
  • Projects that embody unethical ideas, such as products, services, or organizations that violate basic human rights
  • Projects that are looking for a way to "cheat the system".